What I've Done
I’ve been privileged to write copy & content for great clients - North American technology & SAAS companies, wellness brands, non-profits, universities & individuals.
Client: Sumeru Inc
Project: Website copy (About us, Careers, Home page, Services pages, Contact us)
Industry: Tech/Digital
Services: Copywriting
Overview: This company has grown rapidly since their inception and was seeking to revamp their website copy and design to one that reflected their spirit & value proposition as well as attract & engage potential clients and prospective employees I helped revamp their website copy to appeal to their target audience by leveraging my background of working in B2B tech, research and deep dive interviews with their key staff.
Client: North America based IT managed services and support provider
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Website
Industry: Technology
Services: Copywriting
Overview: I crafted concise, simple and engaging copy for the client's website revamp project to replace its existing wordy and overtly technical copy.
Website pages worked on: Home page,How it works, Pre-built Solutions, About.
Client: North America based IT managed services and support provider
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Website copy
Industry: Tech/IT Services
Services: Copywriting
Overview: The client wanted to revamp its current website to a more appealing version while continuing to convey the technical & business benefits of their solutions to their target audience. I crafted copy that simplified complex technical language and highlighted the company's value proposition.
Client: North America based online learning company
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Landing page
Industry: Online learning/Education
Services: Copywriting
Overview: The client needed a strong sales page to attract and convert prospects to buy their online course to help high school students max their grades. I used a simple and persuasive style of copywriting and leveraged existing available statistics and social proof to build credibility with the target audience (parents).
Client: North America based IT managed services and support provider
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Website home page
Industry: Tech/IT Services
Services: Copywriting
Overview: I wrote engaging and customer centric copy for their revamped website’s home page.
Client: North America based IT managed services and support provider
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Landing page
Industry: Tech/IT Services
Services: Copywriting
Overview: I crafted persuasive copy punctuated with credentials, features and benefits for a sales landing page that helped the client attract potential clients.
Client: IAHV AU
Project: Landing page
Industry: Health & Wellness
Services: Copywriting/editing
Overview: I worked with a team to edit and write copy that highlights the benefits of the SKY Kids Mental Health Program offered by IAHV AU.
Client: North America based analytics software company
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Event invite emailers & landing pages
Industry: Technology
Services: Copywriting
Overview: I crafted engaging email invite copy & landing pages for events hosted for their prospects and client base to educate clients about new product features and how to use the client's software to benefit their business.
View Projects:
Client: North America based tax software company
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Landing page
Industry: Technology
Services: Copywriting
Overview: I crafted persuasive copy that highlighted the client’s process, features and benefits for claiming R&D tax credits.
Client: Unapologetically Bookish (UB)
Project: Coming soon page
Industry: Ecommerce
Services: Copywriting
Overview: I crafted fun and engaging copy for UB’s coming soon page that provided audiences with an introduction to the brand value proposition and offered a sneak peek into the product range and collections.
Client: North American University
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Landing page
Industry: Education
Services: Copywriting
Overview: I crafted an engaging landing page with curated copy aimed at attracting prospective students to a well known North American University’s online,
on-campus and hybrid programs.
Client: North America based IT managed services and support provider
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Sales Letter
Industry: Tech/IT Services
Services: Copywriting
Overview: I wrote a conversational sales letter with a personalised tone to help the client communicate a change in their service delivery mechanism to their customer base.
Client: North America based security software company
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Email sequence
Industry: Technology
Services: Copywriting
Overview: I crafted a 5 series nurture email sequence to educate the client’s leads about the importance of investing in cybersecurity solutions and why this company is the right fit for their business.
Client: North America based IT managed services and support provider
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Google adwords
Industry: Technology
Services: Copywriting
Overview: I crafted compelling copy for the client to appear on google searches.
Client: North America based analytics software company
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Nurture email sequence
Industry: Technology
Services: Copywriting
Overview: I crafted a 5 part nurture email sequence for this client’s target audience of Data operators to showcase the value of their BI and analytics solutions vs competition.
Client: Art of Living UK
Project: Social media ad copy (The Art Of Living - UK)
Industry: Wellness
Services: Copywriting
Overview: I crafted engaging and persuasive copy to inspire TOFU and MOFU audiences to sign up for a FREE meditation workshop by the Art of Living UK as well as raise awareness about the opportunity to meditate live with global spiritual master Gurudev Sri Sri Ravishankar in the online Breath and Meditation workshop.
Client: North America based analytics software company
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Email sequence (welcome)
Industry: Technology
Services: Copywriting
Overview: I crafted a 5 part welcome email sequence targeted at engaging & educating new subscribers of this client’s software’s free trial.
Client: North America based IT managed services and support provider
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Webinar invites & emailers
Industry: Technology
Services: Copywriting
Overview: I crafted engaging and persuasive copy for this client's webinars to educate users about their offerings.
Client: Sri Sri Tattva Bulgaria (SST)
Project: Social media ad copy ( Facebook )
Industry: Health and wellness
Services: Copywriting
Overview: I worked with a team of marketing strategists and designers to write persuasive ad copy to
1. Help attract leads with specific health conditions to book consultations with Sri Sri tattva Bulgaria s team of Ayurveda doctors.
2. Help target BOFU, TOFU and MOFU audiences with specific health symptoms like chronic headaches, pregnancy related challenges and other health issues navigate their wellness journey with Ayurveda.
Client: European medical technology company
(client name confidential, worked with via digital agency Sumeru Inc. )
Project: Article
Industry: Medical
Services: Copywriting
Overview: I crafted engaging copy aimed at educating audiences about the client’s cutting edge medical orthopedics technology.
Client: Sri Sri Tattva Bulgaria (SST)
Project: script for youtube ads
Industry: Health & Wellness
Services: Copywriting
Overview: I wrote engaging copy that resonated with SST’s target audience to attract leads to book consultations.
Project: Blog post (Thrive Global)
Industry: Wellness
Services: Content writing
Overview: I wrote an engaging blog post on the benefits of gratitude and practicing mindfulness drawing from my own personal wellness journey.
Client: Sumeru Inc.
Project: Social media captions
Industry: Technology
Services: Content Writing
Overview: I crafted catchy educational social media post copy and captions that encapsulated the latest technology trends for the client's instagram account.
Project: Wedding card copy
Services: Custom Content
Overview: I crafted concise, fun content that captured the essence of the wedding festivities and captured the couple and family’s warm and welcoming sentiment through the wedding invite.
Let's brainstorm your next project.